Find Hawkline
Video at The Legal Marketing & Management Summit September 28 - 30th
in Las Vegas, Nevada
CVPS Registration
Find Hawkline
Video at The Legal Marketing & Management Summit September 28 - 30th
in Las Vegas, Nevada
CVPS Registration
Click to Listen
Click to Listen
Click to Listen
As of 2020, 83.3% of internet users in the US accessed digital video content (Statista)
Hawkline’s Vendor Flagship Video is a full 3-5 minute branded video production that conveys the incredible value you company provides to its law firm clients. This is a full cinematic expression of your story and your brand. After some intense and productive investigation and consultation, we’ll dial into your story—the details of where you came from, your journey to date, and your plans for the future. We’ll help you zero in on your unique selling proposition and value and then help you convey that powerfully on screen. Each Flagship is built around an extensive interview.
Hawkline’s Vendor Spotlight is a 1-3 minute, interview-based video allowing you to share your company’s story, detail the work you do and explain why and how you have a competitive edge in your line of business.
Practice Area or Informational Videos
Practice Area and Specific Informational Videos are 1 to 2 minutes and are shot to provide specific guidance or important information. These are great to share practice area expertise, explain important processes and procedures, welcome new clients, or share important information within your firm or organization.
Employee Spotlight Videos
Spotlights are 1-2 minute videos that highlight and tell the stories of key people within your business. These are shot in an interview style with a question and answer format. In answering our set of very intentionally and strategically selected questions the subject’s story is drawn out. Answers are edited together to tell each person’s story in an intriguing and compelling way.
Frequently Asked Questions (FAQs) / Educational Videos
Answering a potential client’s questions before they ask them immediately positions your company as a valuable legal resource. It boosts a potential client’s confidence in your credibility, effectiveness and reliability. FAQs and Educational Videos are also used to the processes and procedures specific to your line of business. They’re a great way to make sure potential clients see and understand your unique selling proposition and the edge you have over your competition.
Vendor Client Testimonials
A solid endorsement from one of your clients, explaining the key role your company played in their successful litigation or trial, is one of the most powerful video marketing tools you can have. We’ll work with your firm to coordinate the capture of endorsements and testimonials from your most successful clients. Big settlements and outstanding verdicts that turned on your company’s contribution are the best calling cards you can have! These can be powerful stand-alone videos or they can be effectively incorporated into your Flagship Video.